Apr 28 2013

Press Conference | Introducing The Web

Sun | 7pm

Swiss Institute is pleased to present a special press conference and performance to mark the close of Jon Kessler’s exhibition “The Web.”

The press conference will announce the launch of Kessler’s new business enterprise, GlblVlgIdiot, devoted to the creation of iPhone applications—such as The Web, which powers the eponymous exhibition—that bridge the gap between art and life.

The Global Village Idiot, the visionary maverick who has inspired so many disruptions at the intersection of art and technology, will make a rare public appearance to consecrate Kessler’s endeavor.

GlblVlgIdiot’s Chief Technology Officer will reveal the company’s plans to build on the success of The Web, which was recently sold for $2.5 million to a Manhattan-based startup widely recognized for its algorithmic approach to organizing, experiencing, and buying art.

The press conference at Swiss Institute is developed in collaboration with Alexander Provan, a prominent theorist of apps and the editor of Triple Canopy, and in consultation with Joshua Cohen, the novelist and Internet expert. Both Provan and Cohen have been retained by GlblVlgIdiot as advisors.

Seating is limited.
Please RSVP by April 26: